UI / UX Design

AroundUs

AroundUs is a location-based iOS app that helps relocated people turn physical proximity into real connection — by joining nearby strangers in simple shared activities like walking, coffee, or studying, instead of swiping profiles or starting conversations.

Type :

iOS App (SwiftUI)

Timeline :

2025 – 2026

Context :

MA Capstone

Role :

Design & Development

Project Background & Personal Journey

As an international student, moving to a new place meant being surrounded by people but still doing most things alone. I would see the same faces around campus, in libraries, cafés, and shared spaces, but there was rarely a natural reason to start a conversation.

AroundUs came from that gap between being nearby and actually feeling connected. The app helps people take the first step through small, low-pressure activities like coffee, walks, study sessions, or groceries.

Instead of forcing awkward messages or big events, AroundUs creates simple moments where connection can begin naturally.

Problem Statement

International students and newcomers often live surrounded by people in the same community, but still struggle to form real connections. Existing social apps focus on profiles, messaging, or planned events, which can feel awkward, high-pressure, or too much commitment. There is a need for a simpler way to turn everyday proximity into low-pressure social interaction.

HOW MIGHT WE

How might we help newcomers connect with people nearby through small, everyday activities instead of awkward conversations or high-commitment events?

Understanding the Gap

To understand why nearby people still struggle to connect, I looked at loneliness, newcomer adaptation, and the limitations of existing social platforms. The research helped me shift the project away from “finding people” and toward creating low-pressure moments for connection.

Nearby doesn’t mean connected

People can share the same spaces every day but still lack a natural reason to talk.

Profiles create pressure

Profile-first apps ask users to judge and present themselves before any real interaction happens.

Small actions lower the barrier

A walk, coffee, or study session gives people a reason to meet without forcing awkward conversation.

Why Existing Platforms Fall Short

Most platforms help people broadcast, match, or attend events. But they rarely help nearby strangers turn everyday routines into low-pressure connection.

Broadcast

People can see content, but still not meet.

Profile Matching

Users must judge and present themselves first.

Events

Requires time, planning, and commitment.

Nearby Activities

Small actions create a natural reason to connect.

Design Opportunity

The opportunity was not to build another social network. It was to design a smaller first step.

Instead of asking people to browse profiles, send awkward messages, or commit to big events, AroundUs starts with something simple: what people nearby are already open to doing.

HIGH-PRESSURE CONNECTION

Profile browsing

Open-ended messaging

Large events

Social comparison

Too much commitment

LOW-PRESSURE CONNECTION

Nearby activity

Simple prompt

Temporary chat

Real-world meeting

Repeated contact

From social pressure → to shared action

Card Sorts & Affinity Mapping

To make sense of the research, I grouped recurring insights into three themes: pain points, desires, and behaviors. This helped clarify what AroundUs needed to reduce, support, and respond to.

The strongest pattern was clear: users did not need another social feed. They needed a safer, simpler reason to connect with people nearby.

Card and affinity mapping light mode

Persona, Task Flow & User Journey

The affinity map helped shape a clearer user scenario: a newcomer who wants connection, but does not want the pressure of messaging strangers or attending large events. I used this to map the user's journey from feeling alone nearby to taking a small first step through an activity.

Persona card light mode

ALONE

Doing everyday routines alone.

CURIOUS

Sees people nearby doing similar activities.

COMFORTABLE

Joins through a small shared activity.

CONNECTED

Meets, chats, and builds familiarity.

Open app

See nearby activity

Choose Talk or Join

Send request

Temporary chat

Meet in real life

Tools:

UI / UX Design

AroundUs

AroundUs is a location-based iOS app that helps relocated people turn physical proximity into real connection — by joining nearby strangers in simple shared activities like walking, coffee, or studying, instead of swiping profiles or starting conversations.

Type :

iOS App (SwiftUI)

Timeline :

2025 – 2026

Context :

MA Capstone

Role :

Design & Development

Project Background & Personal Journey

As an international student, moving to a new place meant being surrounded by people but still doing most things alone. I would see the same faces around campus, in libraries, cafés, and shared spaces, but there was rarely a natural reason to start a conversation.

AroundUs came from that gap between being nearby and actually feeling connected. The app helps people take the first step through small, low-pressure activities like coffee, walks, study sessions, or groceries.

Instead of forcing awkward messages or big events, AroundUs creates simple moments where connection can begin naturally.

Problem Statement

International students and newcomers often live surrounded by people in the same community, but still struggle to form real connections. Existing social apps focus on profiles, messaging, or planned events, which can feel awkward, high-pressure, or too much commitment. There is a need for a simpler way to turn everyday proximity into low-pressure social interaction.

HOW MIGHT WE

How might we help newcomers connect with people nearby through small, everyday activities instead of awkward conversations or high-commitment events?

Understanding the Gap

To understand why nearby people still struggle to connect, I looked at loneliness, newcomer adaptation, and the limitations of existing social platforms. The research helped me shift the project away from “finding people” and toward creating low-pressure moments for connection.

Nearby doesn’t mean connected

People can share the same spaces every day but still lack a natural reason to talk.

Profiles create pressure

Profile-first apps ask users to judge and present themselves before any real interaction happens.

Small actions lower the barrier

A walk, coffee, or study session gives people a reason to meet without forcing awkward conversation.

Why Existing Platforms Fall Short

Most platforms help people broadcast, match, or attend events. But they rarely help nearby strangers turn everyday routines into low-pressure connection.

Broadcast

People can see content, but still not meet.

Profile Matching

Users must judge and present themselves first.

Events

Requires time, planning, and commitment.

Nearby Activities

Small actions create a natural reason to connect.

Design Opportunity

The opportunity was not to build another social network. It was to design a smaller first step.

Instead of asking people to browse profiles, send awkward messages, or commit to big events, AroundUs starts with something simple: what people nearby are already open to doing.

HIGH-PRESSURE CONNECTION

Profile browsing

Open-ended messaging

Large events

Social comparison

Too much commitment

LOW-PRESSURE CONNECTION

Nearby activity

Simple prompt

Temporary chat

Real-world meeting

Repeated contact

From social pressure → to shared action

Card Sorts & Affinity Mapping

To make sense of the research, I grouped recurring insights into three themes: pain points, desires, and behaviors. This helped clarify what AroundUs needed to reduce, support, and respond to.

The strongest pattern was clear: users did not need another social feed. They needed a safer, simpler reason to connect with people nearby.

Card and affinity mapping light mode

Persona, Task Flow & User Journey

The affinity map helped shape a clearer user scenario: a newcomer who wants connection, but does not want the pressure of messaging strangers or attending large events. I used this to map the user's journey from feeling alone nearby to taking a small first step through an activity.

Persona card light mode

ALONE

Doing everyday routines alone.

CURIOUS

Sees people nearby doing similar activities.

COMFORTABLE

Joins through a small shared activity.

CONNECTED

Meets, chats, and builds familiarity.

Open app

See nearby activity

Choose Talk or Join

Send request

Temporary chat

Meet in real life

Tools:

UI / UX Design

AroundUs

AroundUs is a location-based iOS app that helps relocated people turn physical proximity into real connection — by joining nearby strangers in simple shared activities like walking, coffee, or studying, instead of swiping profiles or starting conversations.

Type :

iOS App (SwiftUI)

Timeline :

2025 – 2026

Context :

MA Capstone

Role :

Design & Development

Project Background & Personal Journey

As an international student, moving to a new place meant being surrounded by people but still doing most things alone. I would see the same faces around campus, in libraries, cafés, and shared spaces, but there was rarely a natural reason to start a conversation.

AroundUs came from that gap between being nearby and actually feeling connected. The app helps people take the first step through small, low-pressure activities like coffee, walks, study sessions, or groceries.

Instead of forcing awkward messages or big events, AroundUs creates simple moments where connection can begin naturally.

Problem Statement

International students and newcomers often live surrounded by people in the same community, but still struggle to form real connections. Existing social apps focus on profiles, messaging, or planned events, which can feel awkward, high-pressure, or too much commitment. There is a need for a simpler way to turn everyday proximity into low-pressure social interaction.

HOW MIGHT WE

How might we help newcomers connect with people nearby through small, everyday activities instead of awkward conversations or high-commitment events?

Understanding the Gap

To understand why nearby people still struggle to connect, I looked at loneliness, newcomer adaptation, and the limitations of existing social platforms. The research helped me shift the project away from “finding people” and toward creating low-pressure moments for connection.

Nearby doesn’t mean connected

People can share the same spaces every day but still lack a natural reason to talk.

Profiles create pressure

Profile-first apps ask users to judge and present themselves before any real interaction happens.

Small actions lower the barrier

A walk, coffee, or study session gives people a reason to meet without forcing awkward conversation.

Why Existing Platforms Fall Short

Most platforms help people broadcast, match, or attend events. But they rarely help nearby strangers turn everyday routines into low-pressure connection.

Broadcast

People can see content, but still not meet.

Profile Matching

Users must judge and present themselves first.

Events

Requires time, planning, and commitment.

Nearby Activities

Small actions create a natural reason to connect.

Design Opportunity

The opportunity was not to build another social network. It was to design a smaller first step.

Instead of asking people to browse profiles, send awkward messages, or commit to big events, AroundUs starts with something simple: what people nearby are already open to doing.

HIGH-PRESSURE CONNECTION

Profile browsing

Open-ended messaging

Large events

Social comparison

Too much commitment

LOW-PRESSURE CONNECTION

Nearby activity

Simple prompt

Temporary chat

Real-world meeting

Repeated contact

From social pressure → to shared action

Card Sorts & Affinity Mapping

To make sense of the research, I grouped recurring insights into three themes: pain points, desires, and behaviors. This helped clarify what AroundUs needed to reduce, support, and respond to.

The strongest pattern was clear: users did not need another social feed. They needed a safer, simpler reason to connect with people nearby.

Card and affinity mapping light mode

Persona, Task Flow & User Journey

The affinity map helped shape a clearer user scenario: a newcomer who wants connection, but does not want the pressure of messaging strangers or attending large events. I used this to map the user's journey from feeling alone nearby to taking a small first step through an activity.

Persona card light mode

ALONE

Doing everyday routines alone.

CURIOUS

Sees people nearby doing similar activities.

COMFORTABLE

Joins through a small shared activity.

CONNECTED

Meets, chats, and builds familiarity.

Open app

See nearby activity

Choose Talk or Join

Send request

Temporary chat

Meet in real life

Tools: